Brickell City Centre

Designed with Abbott Miller and Paula Scher (CD);
Chris Adamick, and Yoon-Young Chai, Pentagram
Architecture by Arquitectonica

Brickell City Centre is a $1.05 billion shopping and mixed-use development in Miami, Florida, spanning five city blocks. The project's iconic signage is comprised of large, extruded dots that puncture the building's facade and wrap the development like a ticker tape.

The signage rakes angular shadows across the facade. At night, the tips of the dowels illuminate, creating a vibrant, glowing identity for the building that evokes the city's Deco heritage.